Year: 2025

The Concept: Malia Bay Beach Hotel & Bungalows, a well-established seaside retreat in Crete, has undergone a sophisticated rebranding to enhance its identity while honoring its deep-rooted heritage. The new logo draws inspiration from the iconic Minoan Bee pendant, symbolizing harmony, prosperity, and a connection to Crete’s ancient past.

This refined visual identity blends tradition with modern elegance, reflecting the hotel’s commitment to authentic hospitality and a premium guest experience. The clean typography and structured design elements embody a sense of balance and exclusivity.

A deep blue and gold color palette reinforces the hotel’s luxurious yet welcoming atmosphere, ensuring consistency across all brand applications, from signage and key cards to digital platforms and in-room details. This rebrand positions Malia Bay as a timeless sanctuary for travelers seeking a blend of history, comfort, and natural beauty.