The Concept: A new brand for a unique construction. The name was inspired by the location of the project as it is isolated in the Cretan nature offering full privacy for a nomadic lifestyle. It is an acronym for Nomadic Luxury Accommodation. The logo is created with an iconic custom typography that is divided by a single line to represent the sharp lines of the architecture. The colour palette is similar to the natural surroundings and the materials of the interior design. Understated luxury and simplicity are the main elements of this new brand identity.