Project Description

|| NEW BRAND LAUNCH ||

Project: Brand Design, Logotype, Packaging for Κρητικά Αρτοποιεία

Designer: Ground branding agency

Location: Heraklion, Crete

The Concept: A new brand design for a local bakery inspired by the wheat and the K letter of the name. Minimal and warm the new brand imitates the colours of wood and cereal in the new identity. A soft typography with a logo patter that references the traditional Cretan loom weaving.

SERVICES PROVIDED:

YEAR:

2023