Project: Rebranding, Naming, Logo Redesign, Brand Concept, Corporate Identity for Aolis Yachts

Location: Crete, Greece

The Concept: Cavo Yachts has undergone a transformative rebranding, emerging as Aolis Yachts, a brand inspired by the ancient Greek god of the winds, Aeolus. The new name and identity reflect the power of nature, wind, and the sea, essential to the brand’s sailing adventures. The sleek, modern logo combines elements of air, waves, and the sun, creating a dynamic symbol that encapsulates the essence of freedom and exploration.

With a streamlined design and a fresh color palette, the rebrand positions Aolis as a leader in the luxury yacht charter industry, blending heritage with contemporary elegance.