Project Description
|| BRANDING ||
Project: Logo Design, Brand Identity HUMANS
Location: Crete, Greece
Focus: Holistic HR, Learning & Development
Year: 2025
The Concept: Introducing HUMANS—a purpose-driven brand built on empathy, clarity, and human connection. Designed for forward-thinking organizations, this identity merges professional elegance with warmth and inclusivity.
The Concept: Introducing HUMANS—a purpose-driven brand built on empathy, clarity, and human connection. Designed for forward-thinking organizations, this identity merges professional elegance with warmth and inclusivity.
The brand design is rooted in minimalism and emotional intelligence. At its heart is a human-inspired monogram—two figures intertwined to symbolize growth, partnership, and support. The earthy terracotta tones, paired with soft sans-serif typography, reflect balance and trust.
From thoughtful notebooks to business stationery, each touchpoint affirms the brand’s mission: to cultivate meaningful learning and empower people-first workplaces.
Where, Human is the Key.
