Project Description
|| NEW BRAND LAUNCH ||
Project: rand Design, Logotype, Corporate Identity for The 4kins baby brand
Designer: Ground branding agency
Location: Athens
The Concept: A new brand design for a baby brand that creates handmade items for your newborn. Inspired by the family of four that gave the initial idea to the owner and the love for everything handmade that carries such care and attention. A custom typography created to tell the new fairy tale of the baby and a sign that represents a nightly hug. Patterns and shapes to support the packaging and a neutral colour palette for every family and baby.