STRATEGY

A strong marketing strategy is the first step to creating a successful company.
Although it’s tempting to jump straight to work and start designing logos and brochures, what’s more important is sorting out who your audience actually is, and creating a brand tailored to their needs. Having a firm grasp of who your clients are and what they care about, makes product development and marketing a lot easier.
Another important part of your marketing strategy is the research of the market and the environment, to identify your company’s strengths and weaknesses, as well as the study and evaluation of competition, as this will give you an edge over your competition.
At Ground Branding we will help you define and develop your company’s special features and competitive advantage, to create a brand that has value to consumers.

COMMUNICATION

The starting point of communication is the way we say something. The words and phrases we choose (discourse) and the writing style we use. At Ground Branding, we help every customer communicate in their own appropriate, structured and apt way.

Your verbal identity is your brand’s language. It covers the names of your company as well as your products, your tagline, your company’s “voice” when communicating with your customers. In essence it is your brand’s personality.

We undertake the development of the language and style of your company, the writing of corporate texts for printed applications and the content creation for your website and social media pages.

DESIGN

Good and functional design can take off a customer or a company, and similarly a bad design can ruin an otherwise properly structured business.
This is because emotions and conclusions are generated at the first glance. At Ground Branding we know this well and provide inspirational and targeted brand design.
Your visual identity is, along your verbal identity, one of the key components of your brand. It includes anything visual you brand uses, such as your logo, photos, fonts. Through targeted research of the market’s trends, and based on your specific target audience, we will create and help you choose a logo that will convey your values and ideals to your customers, and create a corporate identity for your company.

EXPERIENCE

Good and functional design can take off a customer or a company, and similarly a bad design can ruin an otherwise properly structured business. This is because emotions and conclusions are generated at the first glance. At Ground Branding we know this well and provide inspirational and targeted brand design.
Your visual identity is, along your verbal identity, one of the key components of your brand. It includes anything visual you brand uses, such as your logo, photos, fonts. Through targeted research of the market’s trends, and based on your specific target audience, we will create and help you choose a logo that will convey your values and ideals to your customers, and create a corporate identity for your company.

E-SHOP

success comes through goal-setting, method and strategy… We develop your brand strategy

CONTENT WRITING

success comes through goal-setting, method and strategy… We develop your brand strategy

LOGO DESIGN

success comes through goal-setting, method and strategy… We develop your brand strategy

PACKAGING DESIGN

success comes through goal-setting, method and strategy… We develop your brand strategy

ONLINE CAMPAIGNS

success comes through goal-setting, method and strategy… We develop your brand strategy

NAMING

success comes through goal-setting, method and strategy… We develop your brand strategy